Diversity makes good business sense
Disability is a core element of an organisation’s diversity agenda.
The business case for being disability confident goes much further than being legally compliant under the equality act. Disability confidence adds clear value to employees, the business, customers, and local communities.
MyPlus Consulting works with senior management teams to develop robust business cases that reflect an organisation’s culture, values and purpose. Once agreed, the business case will be the key driver for change in an organisation.
In order to attract and recruit the most competent employees, you need to select from the broadest pool of candidates. In doing so, organisations harness a more diverse range of experiences and skills.
Embracing disability is key. Getting it right for minority groups communicates that this is an organisation people want to work for. To retain this talent, it is crucial to create a culture where all individuals, regardless of their disability, feel included and valued.
Organisations that can deal with disability confidently have a greater understanding of current and potential customers.
Special-purpose and customised products are often adopted and welcomed by customers without special needs, as they are often found to simply work better for everyone. This is crucial at a time when consumers are demanding flexible products and services and the demographics of the marketplace are changing fast.
Research shows that members of the public prefer companies that are seen to be positively contributing to the environment and society. A good reputation is one of the most valuable, intangible assets you can have. Maintaining it is a key motivation for you to engage in responsible business.
The ethical benefits of disability confidence are central to the business case for action. Responsible behaviour, also referred to as CSR, should be at the core of your programmes and strategies, not a bolt-on to operations.
Responsible business can help organisations to innovate and develop new products and services, access new markets and minimise risk.
Legal compliance is obviously a key aspect of corporate governance and responsible business.
Disability confidence helps to ensure that you stay within the law. There are a number of clear benefits of ensuring that you do not act in an unlawful manner, including:
- Reputation Management: discrimination and human rights violation cases are extremely damaging to corporate reputation; they attract high profile negative press coverage and stakeholder pressure.
- Reduced legal costs and damages: discrimination cases in the UK have resulted in pay-outs costing millions of pounds, with legal costs in fighting cases even higher.